Privacy Policy
We take the protection of your personal data seriously. This privacy policy explains what data we collect, how we use it, and your rights regarding your personal information.
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1. Responsible Party
PURPOSE BREATHS is a brand of PURPOSE WAVES
Edgar Bobb
Calle Aguadulce 69, 35004, Las Palmas de Gran Canaria, Spain
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2. Privacy at a Glance​
General Information
The following notes provide a simple overview of what happens to your personal data when you visit this website. Personal data is any data that can personally identify you. For detailed information on data protection, please refer to our privacy policy listed below this text.
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Data Collection on this Website
Who is responsible for data collection on this website?
Data processing on this website is carried out by the website operator. You can find their contact details in the "Responsible Party" section.
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How do we collect your data?
Your data is collected in two ways:
- When you provide it to us (e.g., data entered in a contact form)
- Automatically or with your consent when you visit the website through our IT systems. This primarily involves technical data (e.g., internet browser, operating system, or time of page visit).
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What do we use your data for?
Some data is collected to ensure error-free provision of the website. Other data may be used to analyze your user behavior.
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What rights do you have regarding your data?
You have the right to receive information about the origin, recipient, and purpose of your stored personal data free of charge at any time. You also have the right to request the correction or deletion of this data. If you have given consent to data processing, you can revoke this consent at any time for the future. You also have the right to request the restriction of the processing of your personal data under certain circumstances. Furthermore, you have the right to file a complaint with the competent supervisory authority.
You can contact us at any time regarding this and other questions about data protection.
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Analysis Tools and Third-Party Tools
When visiting this website, your surfing behavior may be statistically analyzed. This is done primarily with analysis programs.
Detailed information about these analysis programs can be found in the following privacy policy.
3. Hosting​
We use the following host(s):
Wix.com Ltd.
40 Namal Tel Aviv St.
Tel Aviv 6350671, Israel
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Wix processes data on our behalf in accordance with GDPR. An order processing agreement (AVV) has been concluded.
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GoDaddy Operating Company, LLC
GoDaddy Registry
100 S Mill Ave Ste 1600
Tempe, AZ 85281 USA​
Order Processing
We have concluded a contract for order processing (AVV) for the use of the above-mentioned service. This is a contract required by data protection law, which ensures that they process the personal data of our website visitors only according to our instructions and in compliance with the GDPR.
4. General Information and Mandatory Information​
Data Protection
The operators of these pages take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with statutory data protection regulations and this privacy policy.
When you use this website, various personal data is collected. Personal data is data that can be used to personally identify you. This privacy policy explains what data we collect and what we use it for. It also explains how and for what purpose this is done.
We would like to point out that data transmission over the Internet (e.g., when communicating by email) may have security vulnerabilities. Complete protection of data against access by third parties is not possible.
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Information about the Controller
The controller responsible for data processing on this website is:
PURPOSE BREATHS
Edgar Bobb
Calle Aguadulce 69, 35004 Las Palmas de Gran Canaria, Spain
Phone: â€+34 711 019 521‬
Email: privacy@purposebreaths.com
The controller is the natural or legal person who alone or jointly with others determines the purposes and means of the processing of personal data (e.g., names, email addresses, etc.).
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Storage Duration
Unless a more specific storage period has been specified within this privacy policy, your personal data will remain with us until the purpose for data processing no longer applies. If you assert a legitimate request for deletion or revoke your consent for data processing, your data will be deleted unless we have other legally permissible reasons for storing your personal data (e.g., tax or commercial law retention periods); in the latter case, the deletion will occur after these reasons cease to apply.
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Note on Data Transfer to Non-Secure Third Countries and US Companies without DPF Certification
We use tools from companies based in data protection non-secure third countries and US tools whose providers are not certified under the EU-US Data Privacy Framework (DPF). When these tools are active, your personal data may be transferred to these countries and processed there. We point out that in data protection non-secure third countries, a level of data protection comparable to the EU cannot be guaranteed.
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We note that the USA is generally considered a secure third country with a level of data protection comparable to the EU. Data transfer to the USA is therefore permissible if the recipient has certification under the "EU-US Data Privacy Framework" (DPF) or has appropriate additional guarantees. Information about transfers to third countries, including the recipients, can be found in this privacy policy.
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Recipients of Personal Data
As part of our business activities, we work with various external entities. Personal data transmission to these external entities is only necessary if:
Required for contract fulfillment
We are legally obligated
We have a legitimate interest under Art. 6 Para. 1 lit. f GDPR
Other legal basis permits data transfer​
When using order processors, we only transfer personal data based on a valid order processing agreement​
In case of joint processing, a joint processing agreement is concluded
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5. Analytics Tools and Third-Party Services
Plausible Analytics
We use Plausible Analytics, a privacy-friendly tool that does not use cookies or collect personal data. No personally identifiable information is stored.
Provider: Plausible Insights OÜ, Estonia
Wix Analytics
We use Wix Analytics to analyze user behavior on our website. The provider is Wix.com Ltd., 40 Namal Tel Aviv St., Tel Aviv 6350671, Israel.
This tool allows us to track and analyze user interactions such as button clicks and navigation paths through our website. This helps us understand how visitors use our website and optimize our services.
When you visit our website, Wix Analytics collects:
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Click data on buttons and interactive elements
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User journey through conversion funnels
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Session duration
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Navigation patterns
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Technical information necessary for the service
The use of Wix Analytics is based on Art. 6 Para. 1 lit. f GDPR (legitimate interest in analyzing website usage). If corresponding consent has been requested, processing is carried out exclusively on the basis of Art. 6 Para. 1 lit. a GDPR and § 25 Para. 1 TTDSG, insofar as the consent includes the storage of cookies or access to information in the user's end device. The consent can be revoked at any time.
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The placement in Section 5 is appropriate because:
It's an analytics tool like Google Analytics and Clarity
It relates to tracking user behavior
It follows the same legal basis pattern as other tracking tools
It needs similar consent requirements
Google Tag Manager
We use Google Tag Manager. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.
Google Tag Manager is a tool that allows us to integrate tracking or statistical tools and other technologies on our website. The Google Tag Manager itself does not create user profiles, does not store cookies, and does not perform any independent analyses. It only manages and runs the tools integrated through it. However, Google Tag Manager does collect your IP address, which may also be transferred to Google's parent company in the United States.
The use of Google Tag Manager is based on Art. 6 Para. 1 lit. f GDPR. The website operator has a legitimate interest in a quick and uncomplicated integration and management of various tools on their website. If corresponding consent has been obtained, the processing is carried out exclusively on the basis of Art. 6 Para. 1 lit. a GDPR and § 25 Para. 1 TTDSG, insofar as the consent includes the storage of cookies or access to information in the user's end device. The consent can be revoked at any time.
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Google Analytics
This website uses functions of Google Analytics. The provider is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.
Google Analytics enables the website operator to analyze visitor behavior. The website operator receives various usage data, such as page views, duration of visit, operating systems used, and origin of the user. This data is assigned to the respective end device of the website visitor via a User ID.
Furthermore, with Google Analytics, we can record your mouse and scroll movements and clicks, among other things. Google Analytics uses various modeling approaches to augment the collected data sets and employs machine learning technologies in data analysis.
Google Analytics uses technologies that enable user recognition for the purpose of analyzing user behavior (e.g., cookies or device fingerprinting). The information collected by Google about the use of this website is usually transferred to a Google server in the USA and stored there.
The use of this service is based on your consent according to Art. 6 Para. 1 lit. a GDPR and § 25 Para. 1 TTDSG. The consent can be revoked at any time.
IP Anonymization
IP anonymization is activated on this website. Your IP address will be shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area before transmission to the USA. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there.
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Browser Plugin
You can prevent the collection and processing of your data by Google by downloading and installing the browser plugin available at the following link: https://tools.google.com/dlpage/gaoptout?hl=en
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Google Signals
We use Google Signals. When you visit our website, Google Analytics collects, among other things, your location, search history and YouTube history, and demographic data (visitor data). This data can be used for personalized advertising with the help of Google Signal. If you have a Google account, the visitor data from Google Signal will be linked to your Google account and used for personalized advertising messages. The data is also used to create anonymized statistics about our users' behavior.
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Google Ads and Google Conversion Tracking
We use Google Ads. Google Ads is an online advertising program from Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.
With Google Ads, we can display advertisements in the Google search engine or on third-party websites when the user enters certain search terms on Google (keyword targeting). Furthermore, targeted advertisements can be played based on the user data available at Google (e.g., location data and interests) (target group targeting). As website operators, we can quantitatively evaluate this data by analyzing, for example, which search terms led to the display of our advertisements and how many advertisements led to corresponding clicks.
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Meta Pixel (formerly Facebook Pixel)
This website uses the visitor action pixel from Facebook/Meta for conversion measurement. The provider of this service is Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland. However, according to Facebook, the collected data is also transferred to the USA and other third countries.
This allows the behavior of page visitors to be tracked after they have been redirected to the provider's website by clicking on a Facebook advertisement. This allows the effectiveness of Facebook advertisements to be evaluated for statistical and market research purposes and future advertising measures to be optimized.
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Clarity
This website uses Clarity. The provider is Microsoft Ireland Operations Limited, One Microsoft Place, South County Business Park, Leopardstown, Dublin 18, Ireland.
Clarity is a tool for analyzing user behavior on this website. Clarity particularly records mouse movements and creates a graphical representation of which parts of the website users frequently scroll to (heatmaps). Clarity can also record sessions, allowing us to view page usage in the form of videos. We also receive information about general user behavior within our website.
Legal basis for all analytics tools: Art. 6 para. 1 lit. a GDPR (consent). Consent can be revoked at any time.
6. Data Collection on this Website​
Cookies
Our websites use "cookies." Cookies are small data packages and do not harm your device. They are stored either temporarily for the duration of a session (session cookies) or permanently (permanent cookies) on your device. Cookies can originate from us (first-party cookies) or from third-party companies (third-party cookies). Third-party cookies enable the integration of specific services from third-party companies within websites (e.g., cookies for processing payment services).
Cookies have various functions. Many cookies are technically necessary, as certain website functions would not work without them (e.g., the shopping cart function or display of videos). Other cookies may be used to analyze user behavior or for advertising purposes.
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Cookies that are necessary for carrying out the electronic communication process, for providing certain functions you want (e.g., shopping cart function), or for optimizing the website (e.g., cookies for measuring web audience) are stored on the basis of Art. 6 Para. 1 lit. f GDPR, unless another legal basis is specified. The website operator has a legitimate interest in storing necessary cookies for the technically error-free and optimized provision of its services.
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Cookie Consent Details
Cookies are handled by Wix.com, the provider of the website solution.
Contact E-Mail: support@wix.com
Responsible for content according to § 55 Abs. 2 RStV: Wix.com Ltd.
You can change your consent at any time. When contacting us regarding your consent, please provide your consent ID and date.
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You can change your consent at any time. When contacting us regarding your consent, please provide your consent ID and date.
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Server Log Files
The provider automatically collects and stores information in server log files that your browser automatically transmits to us. These are:
Browser type and version
Operating system used
Referrer URL
Hostname of the accessing computer
Time of server request
IP address
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This data is not combined with other data sources.
This data is collected based on Art. 6 Para. 1 lit. f GDPR. The website operator has a legitimate interest in the technically error-free presentation and optimization of their website – server log files must be collected for this purpose.
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7. Contact
When you contact us (e.g., via email), we process your information to handle your request. We do not share your data without consent.
Legal basis:
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Art. 6 para. 1 lit. b GDPR (contract-related requests)
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Art. 6 para. 1 lit. f GDPR (legitimate interest)
Contact Forms
When you send us inquiries via contact form, your information from the inquiry form, including the contact details you provided there and the inquiry content, will be stored by us for processing the request and in case of follow-up questions. We do not share this data without your consent.
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The processing of this data is based on Art. 6 Para. 1 lit. b GDPR if your request is related to the fulfillment of a contract or is necessary for carrying out pre-contractual measures. In all other cases, the processing is based on our legitimate interest in the effective processing of requests addressed to us (Art. 6 Para. 1 lit. f GDPR) or on your consent (Art. 6 Para. 1 lit. a GDPR) if this has been requested.
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The data you enter in the contact form will remain with us until you request us to delete it, revoke your consent for storage, or the purpose for data storage no longer applies (e.g., after your request has been processed). Mandatory statutory provisions – especially retention periods – remain unaffected.
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Request by Email, Phone, or Fax
If you contact us by email, telephone, or fax, your inquiry including all resulting personal data (name, inquiry) will be stored and processed by us for processing your request. We do not share this data without your consent.
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The processing of this data is based on Art. 6 Para. 1 lit. b GDPR if your request is related to the fulfillment of a contract or is necessary for carrying out pre-contractual measures. In all other cases, the processing is based on our legitimate interest in the effective processing of requests addressed to us (Art. 6 Para. 1 lit. f GDPR) or on your consent (Art. 6 Para. 1 lit. a GDPR) if this has been requested.
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Google Forms
We have integrated Google Forms on this website. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.
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Google Forms allows us to create online forms to collect messages, inquiries, and other inputs from our website visitors in a structured manner. All inputs you make are processed on Google's servers. Google Forms stores a cookie in your browser that contains a unique ID (NID cookie). This cookie stores various information such as your language settings.
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The use of Google Forms is based on our legitimate interest in user-friendly collection of your inquiries (Art. 6 Para. 1 lit. f GDPR). If corresponding consent has been requested, processing is carried out exclusively on the basis of Art. 6 Para. 1 lit. a GDPR and § 25 Para. 1 TTDSG, insofar as the consent includes the storage of cookies or access to information in the user's end device. The consent can be revoked at any time.
The data you enter in the form will remain with us until you request us to delete it, revoke your consent for storage, or the purpose for data storage no longer applies (e.g., after your request has been processed). Mandatory statutory provisions – especially retention periods – remain unaffected.
Further information can be found in Google's privacy policy at https://policies.google.com/.
The company has certification under the "EU-US Data Privacy Framework" (DPF). The DPF is an agreement between the European Union and the USA that aims to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF commits to comply with these data protection standards.
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Calendly
On our website, you have the opportunity to schedule appointments with us. We use the "Calendly" tool for appointment booking. The provider is Calendly LLC, 271 17th St NW, 10th Floor, Atlanta, Georgia 30363, USA.
For appointment booking, you enter the requested data and desired appointment time in the designated form. The entered data is used for planning, conducting, and if necessary, following up on the appointment. The appointment data is stored on Calendly's servers, whose privacy policy you can view here: https://calendly.com/privacy.
The data you enter will remain with us until you request us to delete it, revoke your consent for storage, or the purpose for data storage no longer applies. Mandatory statutory provisions – especially retention periods – remain unaffected.
The legal basis for data processing is Art. 6 Para. 1 lit. f GDPR. The website operator has a legitimate interest in uncomplicated appointment scheduling with interested parties and customers. If corresponding consent has been requested, processing is carried out exclusively on the basis of Art. 6 Para. 1 lit. a GDPR and § 25 Para. 1 TTDSG.
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Registration on this Website
You can register on this website to access additional functions. We use the entered data only for the purpose of using the respective offer or service for which you have registered. The mandatory information requested during registration must be provided in full. Otherwise, we will reject the registration.
For important changes, such as changes to the scope of services or technically necessary changes, we use the email address provided during registration to inform you.
The processing of data entered during registration is based on your consent (Art. 6 Para. 1 lit. a GDPR). You can revoke any consent you have given at any time. A simple email to us is sufficient for this purpose. The legality of the data processing already carried out remains unaffected by the revocation.
The data collected during registration will be stored by us as long as you are registered on this website and will then be deleted. Legal retention periods remain unaffected.
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Comment Function on this Website
For the comment function on this site, besides your comment, we store the time of creation, your email address, and, if you are not posting anonymously, the username you chose.
Storage of the IP Address
Our comment function stores the IP addresses of users who post comments. Since we do not check comments before they are activated, we need this data to be able to take action against the author in case of legal violations such as insults or propaganda.
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Subscribing to Comments
As a user of the site, you can subscribe to comments after registration. You will receive a confirmation email to verify that you are the owner of the provided email address. You can unsubscribe from this function at any time via a link in the info emails.
8. E-Commerce and Payment Providers
Processing of Customer and Contract Data
We collect, process, and use personal customer and contract data for establishing, implementing, and modifying our contractual relationships. We collect, process, and use personal data about the use of this website (usage data) only to the extent necessary to enable the user to use the service or for billing purposes. The legal basis for this is Art. 6 Para. 1 lit. b GDPR.
The collected customer data will be deleted after completion of the order or termination of the business relationship and expiration of any existing legal retention periods. Legal retention periods remain unaffected.
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Data Transfer for Contract Conclusion for Services and Digital Content
We only transfer personal data to third parties if this is necessary for contract processing, for example, to the credit institution commissioned with payment processing.
Further transmission of data does not take place or only if you have expressly consented to the transmission. Your data will not be passed on to third parties without express consent, for example for advertising purposes.
The basis for data processing is Art. 6 Para. 1 lit. b GDPR, which permits the processing of data for the fulfillment of a contract or pre-contractual measures.
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Nas.io
On this website, we offer digital goods and services for purchase. For the sale of these products on our website, we use Nas.io. The provider is Nas Education Pte Ltd, located in Singapore.
When you click on one of our products, you will be redirected to our sales page on Nas.io. The contract processing then takes place via Nas.io. For details, please refer to elopage's privacy policy at: https://nas.io/privacy?communityLink=privacy.
The use of elopage is based on Art. 6 Para. 1 lit. f GDPR. We have a legitimate interest in using a fast and professional sales page to distribute our products. If corresponding consent has been requested, processing is carried out exclusively on the basis of Art. 6 Para. 1 lit. a GDPR and § 25 Para. 1 TTDSG, insofar as the consent includes the storage of cookies or access to information in the user's end device. The consent can be revoked at any time.
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Order Processing
We have concluded a contract for order processing (AVV) for the use of the above-mentioned service. This is a contract required by data protection law, which ensures that they process the personal data of our website visitors only according to our instructions and in compliance with the GDPR.
9. Audio and Video Conferences
Data Processing
For communication with our customers, we use online conference tools, among others. The tools we use are listed below. When you communicate with us via video or audio conference over the internet, your personal data will be collected and processed by us and the provider of the respective conference tool.
The conference tools collect all data that you provide/use to use the tools (email address and/or your phone number). Furthermore, the conference tools process the duration of the conference, start and end (time) of participation in the conference, number of participants, and other "context information" related to the communication process (metadata).
Additionally, the tool provider processes all technical data required to handle online communication. This includes particularly IP addresses, MAC addresses, device IDs, device type, operating system type and version, client version, camera type, microphone or speaker, and the type of connection.
If content is exchanged, uploaded, or otherwise provided within the tool, this is also stored on the servers of the tool providers. Such content includes particularly cloud recordings, chat/instant messages, voicemails, uploaded photos and videos, files, whiteboards, and other information shared during the use of the service.
Please note that we do not have complete influence on the data processing procedures of the tools used. Our options are largely determined by the corporate policy of the respective provider. For further information on data processing by the conference tools, please refer to the privacy policies of the respective tools used, which we have listed below this text.
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Purpose and Legal Bases
The conference tools are used to communicate with prospective or existing contractual partners or to offer certain services to our customers (Art. 6 Para. 1 lit. b GDPR). Furthermore, the use of the tools serves to generally simplify and accelerate communication with us or our company (legitimate interest in the sense of Art. 6 Para. 1 lit. f GDPR). If consent has been requested, the tools in question are used on the basis of this consent; the consent can be revoked at any time with effect for the future.
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Storage Duration
Data collected directly by us via the video and conference tools will be deleted from our systems once you request us to delete it, revoke your consent to storage, or the purpose for data storage no longer applies. Stored cookies remain on your end device until you delete them. Mandatory statutory retention periods remain unaffected.
We have no influence on the storage duration of your data that is stored by the operators of the conference tools for their own purposes. For details, please contact the operators of the conference tools directly.
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Conference Tools Used
We use the following conference tools:
Zoom
We use Zoom. The provider of this service is Zoom Communications Inc., San Jose, 55 Almaden Boulevard, 6th Floor, San Jose, CA 95113, USA. For details on data processing, please refer to Zoom's privacy policy: https://explore.zoom.us/de/privacy/.
Data transfer to the USA is based on the Standard Contractual Clauses of the EU Commission. Details can be found here: https://explore.zoom.us/de/privacy/.
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Order Processing
We have concluded a contract for order processing (AVV) for the use of the above-mentioned service. This is a contract required by data protection law, which ensures that they process the personal data of our website visitors only according to our instructions and in compliance with the GDPR.
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Data Protection Officer
If you have any questions about data protection, please email us or contact directly the person responsible for data protection in our organization.
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Right to Data Portability
You have the right to have data that we process automatically on the basis of your consent or in fulfillment of a contract handed over to you or to a third party in a common, machine-readable format.
Information, Deletion, and Correction
Within the framework of the applicable legal provisions, you have the right at any time to free information about your stored personal data, its origin and recipient, and the purpose of data processing and, if necessary, a right to correction or deletion of this data.
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10. Your Rights
You have the right to:
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Access your personal data
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Rectify or erase your data
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Restrict processing
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Data portability
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Object to processing
To exercise your rights, contact: privacy@purposebreaths.com
11. Copyright Notice
All content on this website, including text and graphics, is protected by copyright.
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